The Super Bowl LIX halftime show, held on February 9, 2025, at the Caesars Superdome in New Orleans, was a landmark event that seamlessly blended music, culture, and political commentary. Headlined by Kendrick Lamar, the performance featured a surprise appearance by Samuel L. Jackson, who took on the role of “Uncle Sam,” adding a profound layer of symbolism to the show.
Samuel L. Jackson as “Uncle Sam”
In a move that captivated audiences, Samuel L. Jackson appeared dressed as Uncle Sam, the iconic personification of the U.S. government. Perched atop a 1980s Buick GNX, Jackson’s portrayal served as a satirical commentary on American society and its relationship with hip-hop culture. His booming voice resonated through the stadium as he addressed Lamar:
“Mr. Lamar! Do you really know how to play the game?”
This rhetorical question set the tone for a performance that would challenge societal norms and expectations.
Kendrick Lamar’s Performance
Kendrick Lamar’s set was a masterful blend of his most impactful songs, each chosen to convey a specific message. He opened with “Squabble Up,” followed by “HUMBLE,” “DNA,” and “Peekaboo.” Each track was delivered with Lamar’s signature intensity, captivating the audience both in the stadium and those watching worldwide.
A notable moment was his performance of “Not Like Us,” a track known for its pointed critique of fellow rapper Drake. Lamar teased the audience by saying,
“I want to perform their favorite song, but you know they love to sue.”
This was a clear reference to the legal tensions between him and Drake, adding a layer of real-world drama to the performance.
Guest Appearances
The halftime show was elevated by guest appearances that added depth and diversity to the performance. R&B singer SZA joined Lamar on stage to perform their collaborations “Luther” and “All the Stars,” bringing a soulful contrast to Lamar’s rap verses.
In a surprising twist, tennis icon Serena Williams made a cameo, dancing energetically during “Not Like Us.” Her appearance was particularly symbolic, as both she and Lamar hail from Compton, California, highlighting their shared roots and success stories.
Political Undertones and Symbolism
The performance was rich with political undertones, starting with Jackson’s portrayal of Uncle Sam. This character choice was a direct commentary on American patriotism and its complexities, especially concerning African American communities.
The stage design further emphasized these themes, featuring dancers in red, white, and blue attire, and visuals that invoked the American flag. These elements served to question and critique the nation’s ideals and the reality of its societal structures.
Audience Reception and Impact
The halftime show garnered widespread attention and sparked discussions across various platforms. Fans and critics alike took to social media to express their reactions:
“Having Samuel L. Jackson be Uncle Sam in your Super Bowl halftime show is insane. I love Kendrick.”
“The Super Bowl halftime blab-rap was…wow. The booming transferred to some fat cow in red rolling around on a second stage, surrounded by other fat cows in blue rolling around her. Samuel L. Jackson played a voodoo Uncle Sam. I switched to Sherlock Holmes.”
These varied responses highlight the performance’s provocative nature and its success in challenging viewers’ perspectives.
Conclusion
Kendrick Lamar’s Super Bowl LIX halftime show was more than just a musical performance; it was a cultural statement. With Samuel L. Jackson’s impactful portrayal of Uncle Sam, the show delved into themes of American identity, societal expectations, and the role of hip-hop in challenging the status quo. It will be remembered as a bold and thought-provoking performance that pushed the boundaries of what a halftime show can represent.